Privacy Policy
This Privacy Policy describes how utechwear.com (the "Site" or "we") collects, uses, and discloses your personal information when you visit the Site or make a purchase.
Contact
If you have questions, want more information about our privacy practices, or want to make a complaint, please contact us via email: support@utechwear.com
Collects Personal Information
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer service. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as "Personal Information." See the list below for more information about what Personal Information we collect and why.
Device Information
Examples of Personal Information collected: web browser version, IP address, time zone, cookie information, what websites or products you view, search terms, and how you interact with the Site.
Purpose of collection: to accurately load the site for you and to perform analytics on site usage to optimize our site.
Source of collection: Collected automatically when you access our site using cookies, log files, web beacons, tags or pixels.
Disclosure for a business purpose: shared with our processor Shopify.
Order information
Purpose of collection: to deliver products or services to you to fulfill our contract, to process your payment information, arrange shipping, and send you invoices and/or order confirmations, to communicate with you, to screen our orders for potential risk or fraud, and, when consistent with the preferences you have shared with us, to send you information or advertisements about our products or services.
Source of data collection: collected from you.
Disclosure for a business purpose: shared with our processor Shopify.
Personal information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
Minors
The Site is not intended for anyone under the age of 18. We do not intentionally collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us at the address above to request deletion.
Sharing of Personal Information
We share your personal information with service providers to assist in providing our services and fulfilling our contracts with you, as described above. For example:
We use Shopify to operate our online store. You can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy.
We may share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.
Behavioral Advertising
As described above, we use your personal information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For example:
We use Google Analytics to understand how our customers use the Site. You can read more about how Google uses your personal information here: https://policies.google.com/privacy?hl=en. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
We share information about your use of the Site, your purchases, and your interaction with our ads on other sites with our advertising partners. We collect and share some of this information directly with our advertising partners and in some cases through the use of cookies or other similar technologies (which you may consent to depending on your location).
For more information about how targeted advertising works, please visit the Network Advertising Initiative (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by:
FACEBOOK - https://www.facebook.com/settings/?tab=ads
GOOGLE - https://www.google.com/settings/ads/anonymous
BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
In addition, you can opt out of some of these services by visiting the Digital Advertising Alliance opt-out portal at http://optout.aboutads.info/.
Use of Personal Information
We use your personal information to provide our services to you, which include: offering products for sale, processing payments, shipping and fulfilling your order, and keeping you informed about new products, services and offers.
Sale of Personal Information
We will not sell, distribute or rent your personal information to third parties unless we have your permission or are required by law to do so.
Use of Personal Information
We use your personal information to provide our services to you, which include: offering products for sale, processing payments, shipping and fulfilling your order, and keeping you informed about new products, services and offers.
Lawful Basis
If you are a resident of the European Economic Area (“EEA”), we process your personal information in accordance with the General Data Protection Regulation (“GDPR”) based on the following legal bases:
Your consent;
The performance of the contract between you and the Site;
Compliance with our legal obligations;
To protect your vital interests;
To perform a task carried out in the public interest;
For our legitimate interests which do not override your fundamental rights and freedoms.
Retention
If you place an order through the Site, we will retain your personal information for our records until you ask us to delete that information. For more information about your right to erasure, see the "Your Rights" section below.
Automated Decision-Making
If you are a resident of the EEA, you have the right to object to processing that relies solely on automated decision-making (including profiling) where that decision-making has a legal effect on you or otherwise significantly affects you.
We do NOT carry out fully automated decision-making that has a legal or otherwise significant effect on customer data.
Our processor, Shopify, uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.
Services that contain elements of automated decision making include:
Temporary blacklisting of IP addresses associated with repeatedly failed transactions. This blacklist remains in place for a small number of hours.
Temporary blacklisting of credit cards associated with blacklisted IP addresses. This blacklist remains in place for a small number of days.
Cookie
A cookie is a small amount of information that is downloaded to your computer or device when you visit our website. We use a number of different cookies, including functional, performance, advertising and social media or content cookies. Cookies improve your browsing experience by allowing the website to remember your actions and preferences (such as login and region selection). This means that you do not have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information about how people use the site, such as whether they are visiting it for the first time or whether they are regular visitors.
The length of time a cookie stays on your computer or mobile device depends on whether it is a "persistent" or "session" cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and expire between 30 minutes and two years from the date they were downloaded to your device.
You can control and manage cookies in a number of ways. Please note that removing or blocking cookies may impact your user experience and parts of our website may no longer be fully accessible.
Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in the "Tools" or "Preferences" menu of your browser. For more information about changing your browser settings or blocking, managing or filtering cookies, please consult your browser's help file or visit websites such as www.allaboutcookies.org.
Also, please note that blocking cookies may not completely prevent us from sharing information with third parties, such as our advertising partners. To exercise your rights or opt out of certain uses of your information by these parties, please follow the instructions in the "Behavioral Advertising" section above.
Do Not Track
Please note that we do not alter our data collection and use practices when we detect such a signal from your browser because there is no consistent understanding in the industry of how to respond to Do Not Track signals.
Changes
We may update this Privacy Policy from time to time to reflect, for example, changes in our practices or for other operational, legal or regulatory reasons.
Complaints
If you would like to make a complaint, please contact us by email or mail as provided above under "Contact Us."